Voice assistant has rolled out to Android users, and the company says it is working on adding this to its iOS app. Voice assistant feature to its platform to make it easier for consumers to shop as the Flipkart looks to expand its reach in the nation.
AI-powered Voice Assistant:
The Walmart-owned e-commerce giant launched Voice assistant to make more comfortable for the consumer to shop. The AI-powered voice assistant currently supports grocery category, Super mart, but a company spokesperson told Tech Crunch that Flipkart would be extending it to other gatherings.
Flipkart’s in-house technology team has built AI platform with solutions for Speech Recognition, Natural Language Understanding, Machine Translation, and Text to Speech for Indian languages, the Walmart-owned company said in a statement.
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The assistant, which supports Hindi and English, will also add support for more languages, the company said. The feature allows users to explore deals and offers, filter results, add multiple items to cart, receive contextual suggestions, and check out using conversational voice commands.
Flipkart said On August 2019, it worked on entire platform for several months to add support for Hindi. More than 500 million people in India speak Hindi.
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“Audiovisual guided navigation” aimed at first-time internet users and existing online users not comfortable with making transactions online to make it easier for them to navigate the service and place orders. Its competing Amazon India added support for Hindi last year, though the feature is limited to basic text translation.
Flipkart about Voice Assistant:
Jeyandran Venugopal, Chief Product and Technology Officer at Flipkart, said the company travelled across the country to fine-tune its voice capability.
“The launch of voice assistant also aligns well with the growing adoption and comfort of consumers towards voice-based online commerce,” he said in a statement.
Features expect in Voice Assistant:
voice commands, voice searching, and voice-activated device control, letting you complete several tasks here it make customers feel easier to shop in Flipkart by making a voice command in Hindi or English. Experts tracking the space believe that ‘voice’ is the next revolution after the ‘touch’ revolution brought in by smartphones.
On 9 May 2018, Walmart officially announced its intent to acquire a 77% controlling stake in Flipkart for US$16 billion, subject to regulatory approval.