Psychology of Fragrance and classic perfumes

Fragrance psychology
Fragrance psychology

“A woman who doesn’t wear perfume has no future.”- Coco Chanel

Even Though this is invalid and sexist remark in this era, perfume is still considered a luxury rather than a necessity. But it’s not. When things play prominent roles in life, they aren’t luxury anymore though the parts of us.  

Sometimes we might forget the face of a person, name, even the complete details regarding that person, though we could still feel how that person smells. Just like vision, sound, touch – odor can also be registered with your memory. When you find a similar scent somewhere else, your brain alerts you with bringing the same smell instincts into consciousness with all possible outcomes from the brain’s log. Fragrance says a lot about the person who is wearing it. The mood, the character, con artists around the world, use perfumes smell as an indication to predict characteristic features. The choice of the perfume’s concentration is also an essential factor while representing yourself. What are the favorite flavors of the world?? 

Before jumping into that based on the concentrations, scents are divided into three. The highest concentration of the perfume is called the parfum or cologne. This smells very thick and lasts longer, even after multiple laundries the smells stay, most of the time the cologne lingers. These aren’t water-soluble. Most likely, they are essential oils and concentrated stains from the raw source. These are higher in the price and the least favorite choice. The second one is relatively less concentrated perfume. They are water-soluble and come along with alcoholic or mist solvent. Affordable and a wide variety of options are available in the perfume category. The third one is the widely used eau de toilette. These are purely alcoholic or water. The smells won’t last long, and it comes in the traditional spray bottle. 

Notes In Perfumes

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 There are three notes for every perfume, top, heart, and base.

The top note is the surface fragrance of the perfume. Top notes are often referred to as the headnotes in perfumery. Just like the name suggests, the perfume’s title is defined by the high notes. They are the first to detect and first to disappear in the olfactory notes. The span of a top note is five to fifteen minutes. 

The heart note of the perfumery is the core of that whole orchestration. This appears to be introductory to the base note, usually lasting for twenty to sixty minutes after the application. The heart of the fragrance makes up 70% of the perfume. 

Base notes are the least volatile note, and they are composed of large and heavy molecules that evaporate the rearmost. This indicates that they last the longest of all the notes. Their pure scent can take an hour or more to put in action and can last from a day to several days. Base notes won’t feel the same unless they are headed by the heart notes. The direct infusion of the heart smells can’t be pleasant. The scents we smell on our clothes, footwear are examples of direct base notes.

1.Citrus

Citrus Perfume
Citrus Perfume

Botanically citrus fruits are not just lemons. Any fruits which contain citric acid can be called citrus in nature. The citrus fragrance is one of the most ancient notes in the perfumery, it’s evident that they were used in the ancient roman empire to the Mesopotamian civilization. Since the citrus fruits are abundant, they are numerous variants of the fragrance available across the globe. Orange, lemon, grapefruit, lime, bergamot, mandarin, tangerine are the primary sub flavors in the citrus fragrance category. 

Few of the famous citrus perfumes are 

  1. 100 Bon. Néroli & Petit Grain Printanier. 2017 
  2. 1000 Flowers. Orange Blossom Petal. 2016 
  3. 12 Parfumeurs Français. Chambord. 2015
  4. 4160 Tuesdays. Rhubarb and Citrus Cologne. 2018
  5. Troika Juchten 1935
  6. Agua de colonia antigua 1960
  7. 1853 man
  8. Fontana di trevi twelve 1853
  9. Acqua di parma colonia 1916

2.Aqua

Aqua Perfume
Aqua Perfume

The smell of the shaving cream, aftershaves, and many of the moisturizers marketed for men are the aqua flavor. A popular olfactory choice around the world. The popularity of aqua hiked after the breakthrough release of the David beckham’s Davidoff cool water in early 2000. The concise package of premium and subtle aquatic fragrances. The fragrance reminds of everything about the sea, freshness, and beach to mind: thrusting waves, water sports, blue water. In the singular, Aqua is a mild and mute fragrance; it’s coupled with wood, green, or floral to get the desired result. Even Though the aqua can be separated based on the notes, the top note will be the evaporated seawater or the deep seawater, peppermint or menthol, green olfactory notes the middle notes will always be the florals and the spices. The base is dominated by strong notes, which can cause nausea and headache if inhaled or infused as singular and raw. They are musk, oakmoss, cedar, tobacco, and amber.

Few of the famous aqua perfumes are

  1.  Nautica Voyage 2006
  2. Davidoff Cool Water
  3. Chanel Allure Homme Sport 2004
  4. Creed Millesime Imperial 1995
  5. Bvlgari Aqva Amara 2014
  6. Creed Virgin Island Water 2007
  7. Giorgio Armani Acqua Di Gio

3.Oriental 

Oriental Perfume
Oriental Perfume

The oriental fragrance is also known as “amber” fragrances is a subtle blend and careful choice of the notes concerning the amiability and masculinity. Based on the intensity of the base note, the orientals can divide into three categories.

  1. Soft oriental: comprised with the mute florals and greens and mild woods
  2. Oriental: the proper oriental is the blend of the thick and intense spices and vanilla
  3. Woody oriental: with a top floral note along with the woody base combined with the oriental spices. 

Spices, musk, vanilla, and precious woods, some exotic floral categories are the compounds usually found in an oriental fragrance. The blending choices and the addition of other flavors are limited to Floral, Spice, Vanilla, and Woody.

Few of the famous oriental perfumes are

  1. Britney Spears In Control Curious
  2.  Dolce & Gabbana The One 
  3. Gaultier Jean-Paul Gaultier
  4. Guerlain L’Heure Bleue
  5. Calvin Klein Euphoria
  6. Donna Karan Cashmere Mist
  7. Givenchy Ange ou Demon
  8. Guerlain L’Instant de Guerlain
  9. Tom Ford Black Orchid
  10. Van Cleef & Arpels First Love
  11.  Kenzo Flower by Kenzo
  12. Stella McCartney Stella In Two Amber.

3.Florals and greens

As the name says, the floral notes are the fragrance of flowers from the mild ones to the exotic ones. They rarely stand alone, since they are the top notes in most of the combinations. Chypre structure is the popular floral blend in most of the women’s perfumes. The fragrance’s volatile nature makes them less favorable in the men’s fragrance, even though they are used to blend with the florals and the orientals widely. Greens are the new and sharper pointer of the woody and the florals combined. Florals cannot get along with aqua, to create the distinct feature, greens are the compound added with them.

A few of the popular greens and floral includes ;

  1. Badgley Mischka, 
  2. Clinique Aromatics Elixir
  3. Givenchy Amarige Mariage
  4. Donna Karan DKNY Be Delicious
  5. Guerlain Mitsouko
  6. Dior Miss Dior Cherie
  7. Ralph Lauren Lauren
  8. Estee Lauder Beautiful.

Perfumes and people. 

Appearances and first impressions have significant impacts on their lives. An excellent choice of perfume can make you feel confident. Just like any other sense organ, the nose and brain are also connected. A pleasant fragrance can invoke your imaginations and bring you peace. This is the sole reason behind the aromatherapy therapeutics. The aromatherapy simply uses the benefits of the perfumes to invoke the nerves. Fragrance can be a pleasant association for easing down the anxiety and stress. It can elevate moods and often relieve tension along with smoothening of your atmosphere. 

Choosing the perfume according to the spirit and space is another crucial factor in perfumery. Not every perfume note is invited in enclosed spaces. Many people can get irritation and headache with strong smells, including the orientals and odhs.